Global Spotlight on Pemuteran: Bali’s Model for Community-Based Tourism

Nestled in the tranquil coastal region of North Bali, Pemuteran Village has earned a well-deserved place on the global stage. Recently recognized by the United Nations World Tourism Organization (UN Tourism) as one of the Best Tourism Villages 2025, Pemuteran represents a new chapter in Bali’s evolving tourism narrative — one defined by sustainability, cultural preservation, and genuine community collaboration.

A Global Recognition Rooted in Local Values

The UN Tourism program celebrates rural destinations that successfully balance tourism growth with environmental care and social impact. Out of more than 300 global nominees, Pemuteran stood out for its dedication to coral reef conservation, inclusive community development, and its ability to preserve Balinese culture while embracing responsible tourism practices.

This achievement formally places Pemuteran within the Global Best Tourism Village Network, granting it a platform to share knowledge, host international exchanges, and inspire similar initiatives across Indonesia and beyond.

A Village That Lives Its Principles

Pemuteran’s story is not one of sudden success but of long-term commitment. Through the pioneering Biorock Indonesia coral restoration project, the community restored marine life and transformed once-depleted reefs into thriving ecosystems. Local residents, dive operators, and conservationists worked hand in hand to protect the sea that sustains their livelihoods.

Unlike many resort-centric destinations, Pemuteran has grown through community-based tourism. Small family-run lodgings, local eateries, and dive schools operate in harmony with daily village life. The result is a tourism model that supports local prosperity without compromising environmental integrity.

Redefining the Bali Experience

Pemuteran’s recognition shines a light on Bali’s quieter side — a place where visitors can connect with the island’s soul through authentic human encounters and meaningful environmental awareness. It shows that luxury and sustainability can coexist when tourism aligns with purpose.

For the broader Bali tourism landscape, this milestone signifies more than an award. It reinforces the island’s shift toward diversified experiences beyond the southern corridor and positions sustainability as a key competitive advantage for future growth.

For Meaningful Travel Seekers

Visitors to Pemuteran can enjoy peaceful beaches, reef restoration tours, and community-led experiences that go beyond the surface of travel. Here, every stay contributes directly to local initiatives — from coral planting and village clean-ups to cultural workshops and youth education programs.

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